Tom here, General Manager and resident product guru at OneBlade. Today, I wanted to take some time to talk about our latest additions to the OneBlade lineup — our Black Tie Shaving Cream and After Shave Balm.
Now, I speak for everyone on the OneBlade team when I say that we are all REALLY, REALLY, excited about these two new products. They represent more than a year of product testing, listening to customer feedback, and formula tweaking. As a “sensitive skin type guy” myself, I tend to be the company guinea pig when it comes to testing skin care products, and I can confidently and proudly say that these products are truly top notch when it comes to performance for all skin types.
(Keep reading below to learn how you can get 30 FREE blades when you give these new products a try and purchase the set.)
A backstory about how we got here.
It’s worth noting that when we first launched OneBlade, we had no intention of getting into the “software” side of shaving; that is, focusing development around products outside of our razors and blades (in the skin care category). But achieving a truly incredible shave goes beyond the “hardware”. You can have the best razor and blade combination in the world, but if you’re not using proper technique along with high quality shave cream and after shave, you’re prone to redness and irritation. After all, shaving is an exfoliating process. And if you’re coming from a cartridge or an electric razor background, your skin is probably not used to this level of deep exfoliating just yet. So, if you’re using cheaply made and poor quality skin care products — or skimping on steps like applying a moisturizing after shave balm altogether, then you’re not setting yourself up for success with OneBlade (or really any shave).
With this in mind, we realized that we needed to offer a complete end-to-end shaving system for our OneBlade customers, one that we could truly stand behind for achieving that world-class shaving experience (and that also wouldn’t break the bank). So, we set out on a quest in early 2017 to meet with the top skin care product manufacturers around the USA. After interviewing dozens of labs, consulting with Chief Science Officers, and testing upwards of 100 different base shaving cream and after shave formulas, we are happy to say that we found a domestic partner that we can really trust, who makes nothing but ultra-high quality products using all skin-friendly ingredients.
With our skin care partner in place, we dove head first into formula tweaking and lab testing (yes, this entailed a lot of office shaves for our internal team). And last June, we released a limited batch of our white label shaving cream along with a moisturizing post shave gel. But we didn’t stop there. We spent the next few months listening to customer feedback and continued to tweak our formulas, including a major switch to a balm base for our after shave instead of a gel. Fast-forward to November, we released our second round of premium skin care products, our Black Tie Shaving Cream and After Shave Balm.
Here’s everything you need to know about this premium new lineup that we are so excited about…
OneBlade Black Tie Shaving Cream, 150ml.
Our Black Tie Shaving Cream is similar to our initial formula but includes a few key upgrades. It entails a soft cream style for super easy lathering (particularly helpful for customers new to single blade shaving). It’s packed with nine ultra-skin friendly ingredients, including natural butters, rich essential oils, and healthy antioxidants. It’s also free from skin irritants like parabens, phthalates, sulfates, artificial fragrances, artificial dyes, and alcohol, making it excellent for all skin types. Key ingredients include Aloe Vera, Shea Butter, Lavender, and Geranium essential oil.
Why you’ll love it
Aloe Vera, Shea Butter, Cocoa Butter, Lavender, Geranium, Sweet Almond, Apricot, Avocado, Safflower Seed.
Black Tie After Shave Balm, 90ml.
As previously mentioned, our alcohol-free Black Tie After Shave Balm is a major update from our initial formula, in that we have switched from a gel to a balm base, as we found it to be strongly preferred amongst the customers we spoke to. We also completely overhauled and upgraded our ingredient profile, featuring a relatively new breakthrough in moisturizing products known as SyriCalm™ CLR, a patented botanical complex specifically formulated to calm and revitalize skin after shaving. Other key ingredients include Aloe Vera, Witch Hazel, CoQ10, Kaolin, Lavender essential oil, and Red Tea Extract.
Why you’ll love it
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Unfortunately at this time, we can no longer guarantee shipments to arrive by Christmas, including within the contiguous United States.
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To make purchasing around the holidays more convenient, all eligible products purchased between November 25, 2017 and December 31, 2017 may be returned until January 31, 2018.